Cairns Health
Type
Brand Film
About
We wanted to bring Cairns’ new Luna AI assistant to the forefront through a tightly crafted brand film. Products like this live or fade-out by how clearly their story is told, and high quality marketing is essential. The precision in the edit, the pacing, and the visual language all had to reflect the intelligence and reliability behind Luna. Helping shape that first impression was an exciting responsibility, and it reinforced just how important strong creative work is when introducing innovative technology to the world.
Kesava Kumar
Communication Strategist
Chase Potter
Creative Director, Editor
As the editor on the Luna project, I felt a real responsibility in shaping how people would first experience this technology. When you’re introducing an AI assistant, every choice matters. The pacing, the clarity, the polish they all play a role in building trust. Having the chance to craft that first impression for Cairns was something I didn’t take lightly. I’m grateful to have been part of a team that understands how important strong, thoughtful marketing is when bringing a product like this into the world.
Chase Potter
